From ice cream to the Internet : using franchising to drive the growth and profits of your company /
"Franchising can offer businesses a powerful new source of growth and improved financial performance. Now, Dr. Scott A. Shane helps businesses systematically assess the pros and cons of franchising, and offers proven best practices for building a successful system." "From Ice Cream to...
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Format: | Book |
Language: | English |
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Upper Saddle River, N.J. :
Pearson Prentice Hall,
2005
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by Shane, Scott
Published 2005
Published 2005
This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
Book
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