The Internet audience : constitution measurement /
Assessments of the audience of traditional mass media have existed for decades and have been widely studied, but the quantification of the Internet audience is a recent and barely known phenomenon. An audience is an essential requirement for the existence of any mass media: first, there is no medium...
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Peter Lang,
c2007
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| Series: | Digital formations ;
v. 35 |
| Subjects: |